
Realtime – creative,
media & audiences
Our ad-tech, Buddy, makes it so easy to build high impact, engaging digital ads. Use Buddy's simple drag and drop builder or our world-class creative team to produce industry leading creative formats. Receive your creative tags in real-time and set live within your preferred DSP using our premium media deal IDs which can be overlayed with bespoke behavioural audiences.
BUDDY
Buddy has been developed to sit alongside your preferred DSP to make the setting up and running of campaigns better, easier and cheaper than ever before.

NEWS
James Cartwright appointed to run New Zealand operations
In his role as Commercial Platform Director, James will be further integrating the Buddy platform with BIG Ads clients."Having delivered significant growth across NZ agencies for the past three years, it's really exciting to now be stepping up to the Commercial...
BIG’s New Desktop Skin Ad Format – 90%+ Viewability
Have you heard the news? Pro-Skin has arrived! Drive maximum brand awareness with maximum viewability with our new Desktop Skin format, available to build in Buddy in only a matter of minutes. Build Pro-Skin with live creative tags and Deal ID in real-time. Exclusive...
Introducing New Engaging Desktop Ad Formats – Available Programmatically
Exciting news! We now have two of our best-selling mobile formats - Cards and Pages - now available on DESKTOP. The new engaging desktop formats come in various high impact sizes and adverts can be compiled in a matter of seconds on BIG’s easy-to-use Buddy platform....
