Your audience’s time is precious—don’t waste it
Maximise your ad spend with smarter targeting on Buddy.
Key features
Predict campaign attention
Determine the exact attention time your creative needs with Kritikos.
Automate precision
Let AI Alpha match your ads to publishers who can deliver those attention seconds in real time.
Utilise DPO
Placements are continuously monitored and adjusted for peak performance.
Reduce carbon footprint
Select lower-emitting options at each step of the set-up, without compromising performance.
Report your emissions
Measure and report carbon emissions of your campaigns within our Data Intelligence Platform.
Optimise for future campaigns
Save your emissions settings to apply to future campaigns.
Complements DSPs and SSPs
All the technology we architect, design, and build is made available through the Buddy platform, purposefully engineered to complement any DSP and SSP, and enhance digital advertising performance.
Integrated with all major DSPs
Export tags for DV360, The Trade Desk, MediaMath, Verizon, Xandr and more.
We supply the best media
Gain instant access to Local Tier 1 & 2 publishers across mobile and desktop.
Creatives ready under 3 minutes
Assemble your assets into rich media ad formats, get them analysed and set with an optimal required attention time, all within 3 minutes.
30+ formats
200+ format variations
Multiple sizes
Desktop and mobile
Optimise for better campaign results
Measure, report, and now optimise campaign results with our Data Intelligence Platform.
Advertise smarter and reduce emissions
CO2 impact tracking
Real-time emissions monitoring.
Eco-optimised ad formats
Automatic selection of environmentally friendly formats.
Responsible media buying
Prioritise low-carbon publishers.
Want to gain access to Buddy?
Get in touch and we’ll set up a time to show you Buddy in action.