26.10.2020 | News

Introducing New Engaging Desktop Ad Formats – Available Programmatically

Exciting news! We now have two of our best-selling mobile formats – Cards and Pages – now available on DESKTOP.

The new engaging desktop formats come in various high impact sizes and adverts can be compiled in a matter of seconds on BIG’s easy-to-use Buddy platform.

All Buddy ads run exclusively via our curated Deal ID/PMP’s using only premium brand-safe media.

Both have seen remarkable results with each getting interaction rates up to 8%*! *Benchmark 2%

A real page turner! Pages brings paper to life digitally, providing an enticing and truly immersive interactive experience.

  • Pages is perfect for retailers, FMCG and others looking to bring catalogues to life or to drive awareness & consideration.
  • Desktop sizes available: 300×250, 300×600 & 970x250I’m a new Text block ready for your content.

Cards is a unique card-style stack which engages the user to take an action in the moment.

  • It is fantastic for campaigns with consideration or engagement as a KPI and is perfect for showcasing multiple products or messages.
  • Desktop sizes available: 728×90, 300×250, 300×600 & 970×250

more news and events

James Cartwright appointed to run New Zealand operations

James Cartwright appointed to run New Zealand operations

In his role as Commercial Platform Director, James will be further integrating the Buddy platform with BIG Ads clients."Having delivered significant growth across NZ agencies for the past three years, it's really exciting to now be stepping up to the Commercial...

BIG’s New Desktop Skin Ad Format – 90%+ Viewability

BIG’s New Desktop Skin Ad Format – 90%+ Viewability

Have you heard the news? Pro-Skin has arrived! Drive maximum brand awareness with maximum viewability with our new Desktop Skin format, available to build in Buddy in only a matter of minutes. Build Pro-Skin with live creative tags and Deal ID in real-time. Exclusive...